Elective wellness and hydration is the future in health maintenance and preventative medicine. More and more people are seeking out holistic and alternative ways to stay healthy/productive and fit in this day in age where time is of the essence. While the oral vitamin and supplement sector has ballooned into a huge industry, other more drastic measures such as intravenous supplemental therapy are slower to adopt. There are various reasons for this, with the main limitation being the technical expertise and personnel required for invasive therapy administration. REVIV is the industry leader and first company to establish a global footprint in this new sector. Our company was established in 2010, when no other similar providers existed except in a clinical setting. Today, our services are available in Miami Beach, Las Vegas, New York, and several cities throughout the United Kingdom, with additional locations in South Africa, Canada, and mainland Europe scheduled for 2015 / 2016.
There has been some controversy surrounding this new industry, ranging from ethics of use to safety concerns. While the ethical debate is beyond the scope of this discussion, the purpose of this article is to address rules and regulations and safety governing the business. As with any new business, there will always be ambiguous areas in the regulations that may be subject to interpretation. That is why it is so important for the consumer to find a reputable provider before trying out these new services.
The therapies provided in elective hydration clinics all fall under medical services, and thus requires the license and oversight of a medical doctor. The facilities should be licensed as a clinic or a doctor’s office in order to provide medical services. However, due to the nature of this business, it is becoming commoditized with several aspects blending into a retail business model. This is partially what creates a regulatory dilemma. As the industry leaders, we feel a responsibility to deliver our care to the highest level of professionalism, and have thus proactively engaged and working with various regulatory bodies such as local health departments, the Agency of Health Care Administration (AHCA), the Medicines and Healthcare products Regulatory Agency (MHRA), and the General Medical Council (GMC) to ensure compliance with all facets of our business ranging from product storage and administration to commercial and marketing developments.