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Cold And Flu. IV Drip, Get A Grip.

February 26, 2016

Fevers, body aches, cough, sinus congestion, sore throat… these are common symptoms associated with viral syndromes that plague millions of people around the world resulting in significant loss of quality of life and productivity. The majority of viral respiratory illness and gastrointestinal illness are self-limited and frequently require no more than symptomatic support. Even though typically benign, the constellation of symptoms can be extremely disconcerting and can result in significant unnecessary utilization of medical resources.

The bulk of upper respiratory infections such bronchitis and sinusitis are viral in origin. The human body is perfectly equipped to combat these maladies and recovery often requires only hydration and the tincture of time. A common misconception about viral illness is that they need to be treated with antibiotics, which are medicines used to eradicate microbes, most typically bacteria. Unfortunately due to various factors, antibiotics are frequently inappropriately prescribed and thus actually contributing to more harm than good. How can something that kills microbes be bad? First, medications are not unlike other chemicals and can all have adverse reactions and sometimes trigger allergies. Secondly, antibiotics are not discriminate and can eradicate the healthy bacteria that coexist symbiotically in our systems resulting in disruption of balance and additional complications. Finally, inappropriate antibiotic usage contributes to resistance, thus creating super-bacteria and microbes that become increasingly difficult to manage and a public health hazard.

As with most viral illnesses diagnosis is usually less relevant than symptom management. Take influenza for example, which is a common winter ailment that causes all of the symptoms described above. Medical tests are available for the detection of influenza; however, it rarely makes a difference in the medical management or in the overall course of the illness. Part of the reason for this is that the tests themselves are not usually 100% accurate, meaning a negative test doesn’t necessarily rule out the flu. Conversely a positive test while confirming the presence of the influenza virus doesn’t really affect outcome. Although prescription medications exist to combat influenza, the efficacy is variable, and only effective if taken at the onset of illness. Even then, the use of these medications will typically only shorten the duration of illness by about a day. Consequently, if you consider the obstacles in seeking medical attention, diagnostic limitations and starting medications on time, the overwhelming majority of cases will have the same outcome regardless of intervention.

What then is the most appropriate way to manage these illnesses and symptoms? To understand therapy, one must comprehend the pathology of the illness. All the symptoms described at the beginning of the article are a result of the body combating the offending agent. The immune system and its defenses release various inflammatory chemicals designed to make the body less hospitable for the offending agent. During this physiological process, the subject gets dehydrated while toxins and metabolic byproducts accumulate, and results in disequilibrium and distressing symptoms such as nausea, body aches, fevers… To make matters worse, these symptoms usually result in anorexia depriving the body of necessary hydration and energy needed to maintain balance thus creating a viscious cycle and prolonging the course of the disease.

Traditionally people have had 2 options for therapy: first, to go to a hospital/clinic and potentially be exposed to other sick people in the process, or second, to use over the counter remedies with variable efficacy. As described above, seeking medical care for these self-limited illnesses frequently won’t affect outcome but can sometime even result in wasted resources and negative consequences. Fortunately, a third superior alternative now exists that fulfills a void in the commercial marketplace, IV (intravenous) wellness clinics or drip bars. Utilizing therapies that are superior to even some offered in hospitals they effectively help people recover faster. By hydrating the body, flushing out toxins and metabolic byproducts, replenishing nutrients and vitamins, IV drip therapy such as the REVIV Ultraviv and Royal Flush effectively rebalances the system and reduces and sometimes completely eliminates symptoms. This is akin to people utilizing over the counter medications except much more efficacious and fast acting.

The biggest challenge is then for people to differentiate between something that is self-limited versus another that is potentially more serious. Of course, this is an exercise utilized by people all around the world that self treat and heal on a daily basis. Usually when conservative measures fail, higher level of medical attention is then sought after.

REVIV wellness and hydration is a novel concept developed by emergency physicians with over 40 years experience treating common illnesses. We employ the same algorithms used in the hospital to risk stratify patients to determine eligibility for therapy and understand the characteristics of people that require higher level of medical care. We have treated over 50,000 people in our IV drip spas in cities such as Los Angeles, Las Vegas, Miami, New York, Scottsdale, London, Leeds, Manchester, Johannesburg… Utilizing highly trained and qualified medical professionals we are the vanguards of wellness combining cutting edge IV and IM (intramuscular) therapies with luxury and comfort. Our therapies not only help people maintain wellness, but also serve to decompress an overburdened system. Our goal is to help educate, promote and to create a healthier and more productive society.

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